Laura's iconic eyeshadow stick effortlessly glides, blends and builds on lids with 24 hour wear and unbeatably creamy, rich, one-swipe color.
This richly pigmented, mistake-proof formula glides on effortlessly with plenty of playtime to blend and build without tugging, smudging or creasing. Experience waterproof, sweatproof, high-impact color that sets beautifully for 24 hour wear in matte and shimmer shades for endless versatility.
KEY BENEFITS
One Swipe, High-Impact Color
• 24HR Long Wear*
• Creamy, Rich, Blendable Color
• Smudge-, Sweat-, Crease-, and Water-proof Wear**
Based on a US clinical and consumer study of 32 subjects*
Based on a US clinical study of 32 subjects**
KEY CLAIMS
• 100% agree this formula has smooth, even, creamy application**
• 97% agree this formula is streak-free, tug-free and comfortable*
• 94% agree this formula effortlessly blends, builds and glides**
• 100% agree this formula is lightweight and easy to control**
• 94% agree this formula has rich, one-stroke color pay-off*
Based on a consumer study of 34 participants after 12hrs *
Based on a consumer study of 34 participants after 24hrs **